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Cinema Admissions Drop Amidst Greek Debt Crisis

The Greek debt crisis has had its impact on the local film industry, with admissions in 2011 recording a loss of 1 million tickets in comparison to 2010.
According to Screen Daily, the main reasons behind this fall in admissions are piracy, the underperformance of both foreign and local productions, and the vast number of foreign films that the local market cannot absorb.
Award-winning, low cost productions did not manage to rank high in admissions despite their international recognition, while the 2011 top places were taken by Hollywood blockbusters, such as the Pirates of the Caribbean: On Stranger Tides, and the latest film of the Harry Potter series.
Nonetheless, none of the above mentioned films managed to count more than 500,000 admissions, while local productions failed to make it to the top 10 list of 2011. The only exception concerned 3D movies, which still provide a major attraction to everyone interested in watching films at the movie theaters.
Cinema chains, such as Stern Odeon and Village, have lowered admission prices and even included for the first time the two-seats-tickets, a practice followed in other EU countries. The fact is, however, that the majority of people in Greece cannot afford to pay up to 8 Euros per admission to go to the movies in harsh financial times like these.

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